Design Your Digital

SDG Capital is reimagining private equity with Christ at the center and people as the priority. In today’s world, traditional private equity often strips businesses for parts, prioritizing profits over people, and leaving behind broken cultures and communities. At SDG Capital, we believe this model is fundamentally flawed. Business should never cost someone their livelihood or their legacy. We exist to create a more redemptive and humane model where business transitions are done with integrity, compassion, and purpose.

Rooted in Biblical principles, SDG Capital helps guide small business transitions in a way that uplifts everyone involved—founders, future operators, investors, employees, and the communities they serve. We believe that money is a tool, not a purpose, and that when we do right by people, financial returns follow naturally.

We serve founders who have built their businesses with integrity and want to transition responsibly, preserving the mission, culture, and people they care about. We help them prepare for exit, strengthen their financial and operational systems, and find the right successors and buyers through our trusted network. We also support aspiring operators who are ready to step into business ownership. These are visionary leaders who may be stuck in corporate jobs but have the heart and capability to run a company.

We equip them with education, mentorship, and opportunities to take over well-established businesses so they can avoid the risk and uncertainty of starting from scratch. In addition, we support values-aligned investors, many of whom are former business owners. They want to reinvest in what they know and believe in. We help them put their capital to work, and we help them put their capital to work in ways that generate strong returns and meaningful impact. This includes serving on boards, mentoring next-generation leaders, and supporting the growth of healthy small businesses.

Small businesses are the largest source of employment in the United States. They are the heartbeat of our economy and our communities. SDG Capital exists to ensure these businesses are not only preserved but made stronger and more impactful. By putting capital into the hands of Christ-followers and purpose-driven leaders, we are creating a ripple effect of good—in workplaces, families, and communities across the country. This is private equity with a soul. This is SDG Capital.